Khakikaku, a footwear brand with over a decade of history, is embarking on a transformation journey in tandem with the evolving times. We have redesigned its logo to be simpler and more playful, enabling effective communication through its various design derivatives. This refreshed identity reflects our commitment to adaptability and creativity, ensuring that Khakikaku remains relevant and engaging in today's dynamic market landscape.

The design of the logo and the pastel color palette harmoniously blend together to form a cohesive identity, allowing the brand to effectively communicate with its consumers. By integrating soft pastel hues into the logo design, we created an inviting aesthetic that resonates with the brand's target audience. This collaboration between design elements ensures that Khakikaku maintains a consistent and engaging brand presence, fostering strong connections with its customers in every interaction.